On Havana Cocteles - Rhum Fest 2014

In the spirits world, over the last few years, everyone’s been raving about gin. And now, it looks like everyone wants to jump on the vermouth bandwagon…. But we’re proud to say that it’s rum that’s making real progress with a 40% growth over the first ten years of the century. At Havana Cocteles, we’re romantics so we’re not going to give you a marketing lesson. The truth is that people drink rum because it’s great to sip and fantastic to mix.
— François Monti on havana-cocteles.com

To read this week's article in full, go to Havana Cocteles, the Havana Club blog.